This week is business continuity week. Business continuity management is primarily a way of managing and mitigating risk to ensure the continued operation of a business in the event of something unexpected. Paradoxically the methodology and approach of business continuity management can be used to build robust and strong plans with enhanced organisational capability to react to opportunities not just threats.
One way business continuity management can be used is to ensure a regular update and revision process is built into companies’business plans, particularly in the area of markets and the opportunities. Quite often companies seem to assume the markets they are competing in or are considering do not alter. The reality is quite different, markets do change.
Companies can build in a regular market scoping exercise to ensure they do not miss out on opportunity and have the capacity to realise the full potential of the market they operate in or are considering. Investing in market scoping can be viewed as a low cost investment in the future which can help companies make the right decisions and prevent them from making the wrong (costly) decision.
D&S Consultants help companies to find new markets and understand existing markets through effective scoping studies. The market scoping studies are bespoke to you the client and are not based on any template.
If you would like to discuss how we can help you or have an informal chat, please call 07768 511108 or e-mail firstname.lastname@example.org